ITB 301 - New Media and Communication

Course Objectives

1. Understanding Social Media and Digital Communication Principles
2. Understanding Media Literacy
3. Managing Personal and Corporate Social Media Accounts
4. Having Knowledge on Digital Communication Issues

Course Description

Social media and digital communication principles, social media management, social media content providers, social media and WEB mining, social media and digital marketing, social media literacy, social media ethics and digital communication technologies.
This course aims to control our behavior patterns against possible situations that we may encounter in our daily lives on developing communication technologies and to explain media literacy.