Hoşgeldiniz, Misafir . Oturum Aç . English
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ING 103G - Business Communications - Gülru Baykan Arslan

Dersin Amaçları

By the end of this course, students should be able to:
Write and present a marketing plan for a product,
Write effective and concise letters and memos,
Prepare informal and formal reports,
Proofread and edit copies of business correspondence,
Complete an accurate resume and cover letter,
Complete business interviews successfully,
Plan, conduct, successfully participate in meetings and compile minutes
Use e-mail effectively and efficiently,
Develop interpersonal skills that contribute to effective and satisfying personal, social and professional relationships, and
Utilize electronic presentation software.

Dersin Tanımı

This course focuses on giving students an introduction to the language of business and the basic functions of business activities. It is designed to give students a comprehensive view of communication, its scope and importance in business, and the role of communication in establishing a favourable outside the firm environment, as well as an effective internal communications program.
Most pertinently, students will learn the basics of written and oral business communication after a brief introduction to the world of business communication. Written language studies will focus on composing CVs, application letters, meeting minutes, business letters, short and long reports. Oral language skills will be advanced through the application of contemporary business functions into class work. These studies will include presentations, meetings, job interviews and negotiations.
Students will actively learn primary basic business English vocabulary in order to be able to communicate in the workplace & marketplace. They will become passively familiar with secondary business English vocabulary in order to be able to access original journals, articles and the Internet, and to be able to follow business English conversations.

Hatice Gülru Arslan
Dersin Dili
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