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Course Information

Course Name
Turkish Yeni Ürün Geliştirme
English New Product Development
Course Code
EUT 441E Credit Lecture
(hour/week)
Recitation
(hour/week)
Laboratory
(hour/week)
Semester -
2 2 - -
Course Language English
Course Coordinator Çiğdem Kaya Pazarbaşı
Course Objectives 1.To provide an understanding of the role of new product design and
development in a competitive economic environment
2.To provide an understanding of basic concepts and methods about the
process and stages of new product development at company level.
3.To provide an understanding of basic concepts about the organization of
new product development, and of the main actors of NPD at company level.
4.To provide an understanding of the roles, responsibilities and contributions
of industrial design and designer in the new product development process.
Course Description Factors forcing companies to design & develop new products. New product
strategies. Importance of new product development (NPD). NPD processes
and organizations. Product planning. Identifying customer and user needs.
Product specifications. Concept generation. Concept selection. Concept
testing. Product architecture. The role of industrial design in NPD process.
Prototyping. Product development economics. Case studies of NPD projects
from Turkey and abroad.
Course Outcomes Student, who passed the course satisfactorily can:
1. have an understanding of the role and importance of new product design and
development in a competitive economic environment.
2. be able to define the actors and the types of organizational alternatives in the new
product development (NPD) process.
3. have an understanding of the whole and the stages of NPD process, the
interrelationships among the stages and, be able to use the specific techniques employed
in each stage
4. have an understanding of the role of industrial design througout the NPD process
5. acquire, and be able to employ the basic skills that industrial designers require in the
NPD process.
Pre-requisite(s)
Required Facilities
Other
Textbook Ulrich, K.T. and Eppinger, S.D.,, 2004, Product Design and Development,
McGrawHill Inc.
Other References
 
 
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