Course Information

Course Name	Turkish	İş Geliştirme
	English	Business Development
Course Code	MHY 505E	Credit	Lecture (hour/week)	Recitation (hour/week)	Laboratory (hour/week)
Semester	1	3	3	-	-
Course Language		English
Course Coordinator		Vehbi Tufan Koç
Course Objectives		1. To review basic concepts of organizational structuring 2. To introduce the interactions of all individuals, groups, and institutions during business development 3. To introduce business plan 4. To introduce management control systems 5. To understand how problems encountered effects new companies’ development
Course Description		Business development; products and services; product and process technologies; marketing; operations; organizational structuring; business environment; competition; responsibility centers; management control systems; financial performance measurement
Course Outcomes		Students who pass the course will be able to: 1. To define design parameters of an organization 2. To design a system for measurement of performance in an organization 3. Establish and develop formularized business plan. 4. To organize information and apply it in a creative way to the solution of business problems and to the development of strategies
Pre-requisite(s)
Required Facilities
Other
Textbook		Sustainable Business Development: Inventing the Future Through Strategy, Innovation, and Leadership. Raine, D.L., Cambridge University Press, 2010.
Other References