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Course Information

Course Name
Turkish İnşaat Sektöründe İletişim
English Communication in Construction
Course Code
MTZ 534 Credit Lecture
(hour/week)
Recitation
(hour/week)
Laboratory
(hour/week)
Semester -
3 3 - -
Course Language Turkish
Course Coordinator Gülfer Oraz
Course Objectives 1.To improve students' communication and conflict resolution skills in business environment
2.To teach marketing strategies in relation to architecture
3.To keep clients for future business
4.To introduce elements of corporate identity
Course Description Defining communication, importance of communication, communication process, levels of communication and models; Interpersonal communication and group communication; Organizational communication; Communication patterns in the construction industry; Marketing basics for architects; Organizational communication standards, Persuasion and persuasive communication; Meeting management; Conflict management; Causes and solutions to the conflict in the construction sector; Corporate identity
Course Outcomes I. Be able to communicate best in the business environment
II. To prepare a marketing plan
III. Be able to persuade people
IV. To manage conflicts
V. To design corporate identity
Pre-requisite(s)
Required Facilities
Other
Textbook
Other References
 
 
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