EUT 448E - Visual Design

Course Objectives

1. Obtaining the effective development of the design student in parallel to the skills of perception, observation that promise visual knowledge.
2. Teaching the techniques of analysis, interpretation, abstraction and visualization with perceptive mental processes that have an important role in design education.

Course Description

Visual communication. Visual Literacy. Visual language. Visual perception. The visual elements of design: Form. Solids and cavities, the superimposition of form, light and dark, textural effects, colour, Visual Design Principles: unity, balance, rhythm, proportion and perceptual order, The principles of composition, The gestalt theory of visual expression ,Visual Narratives, Visual Design and Popular Culture.