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Course Weekly Lecture Plan

Week Topic
1 An Introduction to Service Innovation. Key themes and definitions
Exploring Similarity and Difference Across the Service Sector
Patterns of Service Innovation
Innovation Strategy in the Service Sector
Innovation Networks: Relational Resources in the Service Sector
Organizational Structure, Culture and Workspace Design
The New Service Development (NSD) Process
Learning and Knowledge in the Service Sector
The External Sources of Service Innovation
Service Innovation in the Virtual World
Innovation Policy and Systems for the Service Sector
 
 
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